Arizona Daily Star Layoffs, the Names
Dec 5th, 2007 | By Michel Marizco | Category: General News
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UPDATED INFORMATION:
Those laid off include:
George Campbell, copy desk chief
Pat Benton, copy editor
Carrie Ord, accent news assistant
Lupe Ortiz, accent news assistant
Tiana Velez, business news assistant
Dave Castelan, graphics designer
Jane See White, copy editor
Jeff Commings, neighbors reporter
Jon Hassen, network administrator
Seth Mauzy, position unknown
CHISMES: I understand from sources familiar with the situation that the decision to lay off the 11 employees was taken last night or early this morning because of the sudden drop in advertising from Tucson automobile magnate Jim Click. But these are only rumors right now.
Sources have also confirmed that those laid off are being offered three weeks’ severance pay as long as they don’t speak about their lay off to the press.
At a meeting this afternoon, Arizona Daily Star publisher John Humenik announced 11 layoffs at the newspaper, some employees with more than 30 years of loyal service to this newspaper and this community.
This move was completely unexpected by my sources as the newspaper only yesterday announced cutbacks in the newspaper itself.
However, and let’s just call this a rumor for the moment, I understand that automobile magnate Jim Click just this week cut advertising at the newspaper by 50 percent. If this rumor is correct, that would certainly explain Lee Enterprises, Inc., decision to cut back staff. (Read about the problems at the Arizona Republic at Espresso Pundit where Greg Patterson has calculated a two percent drop in circulation at the state’s largest paper starting Dec. 31)
In the 12:30 p.m. meeting, Humenik told employees that advertising sales have dropped dramatically, though he did not give specifics as to how much. He also referenced the drop in home-building as the bottom has dropped out nationally in the loan business for the decline in ad revenue.
Kudos to Metro Columnist Bonnie Henry who, in the meeting, observed that in all her years at this newspaper, through good and bad, she’s never seen such a devastating blow delivered to the Star.
Those laid off include long-time employees who have not been confirmed as of yet so I’ve deleted their names.
The move comes on the heels of an internal e-mail sent out yesterday that announced the cutbacks in the newspaper.
As you can probably ascertain for yourselves, the workload they carried will now be done by less staff, which leads to more administrative work by reporters. This translates into less time spent reporting and that translates into less news being reported.
Full disclosure, I worked at the Arizona Daily Star for about 2-1/2 years. In many ways, it was the best gig I ever had. I find this decision unfortunate and a little depressing. I don’t know what the profit margin for Lee Enterprises is, but the industry standard seems to be about 20-25 percent. I wonder if their profit margin will also suffer a blow? I ask because it seems most publishing companies don’t seem to be hurt much even as they lay off employees.
I’ll direct you to one BorderReporter.com reader who noted: “Let’s not forget the plummeting stock price of the Star’s parent corporation, which is now at exactly $14. In March it was nearly $36. But if the Click rumor is true, that’s the ultimate blow.”
Here is the memo that was released yesterday:
“Team, There were a few things at Thursday’s Managers Meeting that I wanted to pass along to you. Most of it does not affect Metro. I apologize for taking so long getting this to you, but please pass it on to your team Monday.
* The online sites for zoned publications have been eliminated.
* On Mondays the Business and Accent sections will be combined.
Accent will be at the front and Biz on the back page.
* There will be no Op-Ed Page on Saturdays (there will still be a regular editorial page).
* Some wire services are being cut as well as some wire columnists.
No more McClatchey or Scripps.
* There will be no more high school web casts.
* TV Week and At Home are shrinking. Mapping The News is going away as is BYO Brain.
* Student Achievers and Star 200 will be smaller.
* We will still support 110 Degrees mag. However, any staffers who want to work on the project must do so on their own time rather than on the clock.
I’m going to try to make the rounds next week to talk to all the teams, but it’ll be tough because of vacations. This is an effort for the Star to eliminate stuff that is not getting a lot of reader reaction so we can do things that will.
Also, John Humenik got a promotion. He’s a Group Publisher now. That means he is still is our publisher but now will have the publisher in Flagstaff and Lee’s Hawaii paper reporting to him. We shouldn’t notice much of a change, though we might work more often with the Flagstaff folks.”
– Michael Marizco





[...] here for my update to this story. The Tucson Weekly is now reporting, and sources have confirmed, that [...]
Yay for John Humenik. I wonder if he announced his ‘promotion’ as he handed out the 11 pink slips.
[...] hope you’re all well. Extra-special best wishes to our friends at The Arizona Star, The Arlington Heights Daily Herald and The Wall Street Journal, where painful changes are [...]
As a non newspaper person, all I can say is that the Star, which at one time was a very good local paper has been declining for at least 15 years. It’s as if they repeatedly choose the path to loose themselves the most readers. The last innovative thing they did was Starnet, and they cancelled that in a manner most likely to alienate the users.
When I get those silly ‘we-can-start-your-paper-tomorrow’ sales calls what they try to push is the weekly coupons or the Shopper. As if I care.
There is almost NO news left in the Star. I get their daily e-mail and try to check out articles regularly but rarely do I find an article worth while. Certainly I am not able to get ‘news’ about Tucson from the Star.
Instead of figuring out how to provide more news, more information each step they took provided less news, less information. It’s as if they think that somehow they are going to make up for that lack with format, or video, or a convoluted main web page, or I can’t think what.
I remember when all the news magazines went through a period (albeit over a period of years) of redesign. They all came out of that period looking (and almost ’sounding’ alike). It’s like some consultants convinced them that the key to success was format alone. Content (news, research, reporting, intelligence, thoughtfulness, honesty) went along for the ride as a neglected step child.
I’m probably overly negative because I resent loosing a good local newspaper. The Star still managed to put out some outstanding special reports even within the last few years. Haven’t seen one recently, though.
Looking at the list, it isn’t exactly a decimation — only one reporter, and that one from the very fluffy Neighbors section. The report this morning said that there are still 165 newsroom employees, so this is about a 6% cut. It won’t make the Star any better — that would take a stronger news philosophy — but shouldn’t make it any worse.